When guest speaker Steve Buttry spoke to our class about the future of journalism, he urged us to create our own brand or product, and to do it now. His words got me thinking, and I struggled to come up with something that would incorporate a popular theme with a twist.
The first thing that came to mind was Pinterest. I’ve known about the website for months, and have occasionally browsed it. But after Professor Klein recommended that we create our own profiles, I fell over the deep end. Pinterest is the perfect outlet for all my middle aged woman interests. I have boards for gardening and cooking, and have to wrench myself away from them to attempt some form of productivity.
My fascination with the site is not unique. Countless articles about the success of the new social media site are obviously pointing to a new trend. What can I do to capitalize on the Pinterest craze in my own unique way? Pinterest already covers my interest in cooking, gardening, fashion, and inspiration quotes, what was missing?
Travel.
The possibilites were endless. I started envisioning a site where travelers could pin their adventures on a world map. The site would be interactive and social. When planning a vacation to Cali, I could check in on the site to see places other travelers had been, and plan my vacation more effectively. The website would serve as a living scrapbook for all your prior trips, as well as an inspiration for future ones.
Unfortunately, someone beat me to it.
Oh well, back to the drawing board.
| Colleen Wilson // Mar 22, 2012 at 6:32 pm
[…] I mentioned in an earlier post, I believe that the next social media platform will feature travel and adventure in an interactive […]